Two specific customizable products were selected: On the one hand, an advertising foam truck, which takes up the visual identity of the brand, referring to the assembly trucks that come to help users. And on the other hand, personalized tire wear testers, always in perfect coherence with the company's business.
Subsequently, other advertising items were developed for the global communication policy of Allopneus and on the occasion of the Motor Show: personalized notepad, advertising string-bag, personalized jacket, advertising key ring ... etc.